Zeafruit Produce Marketing Avocado Tray and Citrus


Incorporated in 2000 Zeafruit is a family owned business – shareholding is spread between the following groups:

  • Hoogerbrug Family
  • Darling Family Investments
  • Dunseath Family

The board consists of one director from each group.

Zeafruit operates from 3 sites across the country.

  • Tauranga – avocado and administration office.
  • Gisborne – citrus procurement, packing and logistics.
  • Christchurch – sales office.

Zeafruit operates a small but extremely capable team of people, who are encouraged to actively contribute to the success of the company. We believe a team of people who are well paid, well-motivated and working in a single direction offer our growers, supply partners and customers a service that is hard to beat.


We build strong and enduring relationships across the supply chain – from grower to consumer.

  • We work with growers, supply partners and customers to maximise value across the supply chain.
  • We provide a skilled and knowledgeable technical team dedicated to improving orchard production and profitability.
  • We add value through brand development and market disciplines – quality standards, ripening and logistics.
  • We utilise new technology to maximise output and minimise risk.
  • We invest in people, currently we have 2 young graduates learning their way through the industry.